Me Ra Koh, Sony Artisan of Imagery, introduces mom Crystal to the Sony DSC-QX10 lens for her iPhone camera. Crystal has been looking for a way to get better pictures of her daughter Ariel, and the QX10 functions as a zoom lens and sensor combo that clips right onto your smartphone. Now, you can get 10 times closer to the action with your phone, and still share the pictures instantly on-line, thanks to the versatile QX10. Crystal can even shoot HD video with low grain in low light. Think of it as a lens and camera that turns your phone into the viewing screen. The lens/camera can even be detached from the phone, allowing the photographer the opportunity to take shots at unusual angles, increasing versatility. Finally, Me Ra gives Crystal tips for better pictures to improve her photographer’s eye.